2025

A fragrance that dives into the transgressive art of self-expression. With the tropical vibrancy of mango, the exotic allure of jasmine, and the creamy sensuality of tuberose, it allows a bold world to flourish, where individuality thrives. Fashion, music, cinema, literature and fragrance intertwine to celebrate freedom and creativity. Boy by day, girl by night—this scent invites you to break the rules and defy expectations. Come as you are.

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Room 1015 founder Dr Mike’s muse for Jasmine Freak (and face of the campaign) is Dagger Polyester, a musical act from L.A. whose music can best be described as a new school take on punk, new wave, and glam rock. Their genderless stage presence is all about playing characters through musical performance, exemplified by their strikingly eccentric makeup and outfits.

Mango Accord

Black Pepper Essence

Blackcurrant Nat Neo Jungle Essence™

Sweet Orange Essence

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Bourbon Ylang-Ylang Essence - Conscious Sourcing

Jasmine Egypt Absolute

Tuberose India Absolute

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Benzoin Siam Resinoid - Sustainable Sourcing

CIS-ISO Ambrettolide - Vegan Musk

Cashmere Wood Accord

Created by Jérôme Di Marino