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GENTLE REMINDER
SNIF
2025
As the second fragrance designed by author and mindfulness teacher Alex Elle, spraying Gentle Reminder will remind you of Alex’s affirmation: that you are worthy of ease, joy, and love.
With purple ube (an earthy-sweet yam used in Filipino cooking), milk froth, black tea, palo santo, date sugar and a hint of lavender, this milk tea-inspired fragrance was created to soothe and ground you. Lean into your soft side.
Created by Patricia Choux
Lavender, Purple Ube, Milk Froth, Black Tea, Palo Santo, Date Sugar










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